Expert-Led, AI‑Powered Growth

We build growth engines that blend AI workflows with experts. From content to distribution to conversion.

A black and white mountain peak

Last Month

142%
Increase in
Signup requests

Our Impact

Revenue Growth

45%

Efficiency Improvement

60%

Market Expansion

30%

Companies We've Helped Grow

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AI falls short.
Experts don't scale.
Together:
Growth Flywheel

Our results speak for themselves

Deepgram logo

24x

Organic growth one year. Published 4,000+ pages and delivered 6.5M organic visits.

Ramp logo

3X

High-quality content production in 6 weeks. Publishing 12 articles per week across multiple topic categories.

Reddit logo

10X

Increase in content velocity without sacrificing quality. Their AI-driven workflows and expert-in-the-loop model have completely transformed our output.

Steadily logo

100K

Organic visitors monthly. That's 5X traffic growth and 1,700 pages published.

Swoogo logo

2X

Traffic increase in just 2 months. Over 100 pages published or refreshed. Ranking for 3x more keywords.

Beyond SaaS or Agencies
AI Service-as-Software

Traditional SaaS

Tools and platforms that require your team to implement and manage.

Self-service tools and dashboards
Requires internal expertise
Your team handles implementation
Fixed features and workflows
You manage the strategy
Learning curve for your team
Scalable but requires effort
Quickly outdated by AI advances

Traditional Agency

Manual services delivered by teams of specialists with varying results.

Human-delivered services
Inconsistent quality
Manual workflows
Limited by human capacity
High overhead costs
Communication overhead
Difficult to scale

GrowthX

AI-powered outcomes delivered through expert-guided workflows.

Fully managed outcomes
AI + Expert guidance
Custom-built workflows
Adapts to your needs
Strategy handled for you
Immediate value delivery
Infinitely scalable

How It Works

1

Content Strategy & Research

We begin by immersing ourselves in your company, industry, business objectives, and audience. This deep research lays the foundation for everything we do, ensuring every decision and strategy is data-driven and with the right context. The right foundation sets the stage for the right content strategy, distribution, and conversion down the line.
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2

AI Workflow Adaptation + Content OS Setup

Next, we deploy AI-powered workflows tailored to your needs. We establish a content engine designed to produce high-quality, resonant content at scale. Our experts guide the adaptation of workflows to your brand’s voice and objectives, making sure we balance speed with precision and leverage automation to drive efficiency.
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3

Content Calibration

Once the engine is running, we calibrate every piece of content, ensuring it aligns with your strategy. Then, we publish and optimize it for maximum reach. We focus on rapid iteration—analyzing results in real-time and making quick adjustments to capture opportunities and build early wins.
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4

Publish

With content in place, we expand our efforts to include developing lead magnets, building social distribution channels, and growing newsletters to amplify reach and engagement. We convert audience attention into leads and opportunities by crafting targeted calls to action and optimizing content for conversion. Our approach ensures that we’re not just creating content, but also turning it into tangible growth by systematically capturing and nurturing audience interest.
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5

Scale, Refine, Test, Iterate, Optimize

Growth is a continuous process. We constantly adapt by doubling down on what's working, refreshing content non-stop, and deploying new tactics quickly. By using data-driven insights, we ensure that every cycle of content creation and distribution builds on the last, driving sustained growth at scale.
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Real people, real results

Your guidance and execution on this SEO journey has been invaluable and we love working with you!

Avatar of Stacey Baer

Stacey Baer

VP of Marketing, Swoogo

GrowthX doesn’t just hand over a playbook—they dive in and do the work for you. Marcel and his team are all about delivering real, impactful growth without adding more to your plate.

Avatar of Bob Summers

Bob Summers

CEO, Goodcall

I’ll be honest—I thought content automation sounded a bit 'too good to be true,' but GrowthX proved me wrong. It's already paying huge dividends.

Avatar of Chaz Ross-Munro

Chaz Ross-Munro

Head of Marketing, Datumate

GrowthX is the real deal for practical AI workflows. I've pulled so much value from their frameworks and applied it directly to my work. Highly recommend if you’re ready to 100X your growth workflows!

Avatar of Francesco Garofalo

Francesco Garofalo

Growth Engineer, Teleport

If you're looking to dive into the next-gen of marketing, I'd definitely recommend.

Avatar of Kenneth Tsai

Kenneth Tsai

Growth Marketing, Constrafor

GrowthX is truly defining AI-led growth, setting a new benchmark for what’s possible. Their expert-in-the-loop model combines a powerful blend of strategy, execution, and AI, delivering a hands-on, scalable approach that drives real impact.

Avatar of Rajan Sheth

Rajan Sheth

CMO, Together AI

Highly recommended, folks. Marcel knows his thing!

Avatar of Paulo Martins

Paulo Martins

CEO & Founder, Arena

Marcel is the mastermind behind the scaled LLM SEO strategy that’s driving results for us. He’s hands-on, incredibly technical, and his work speaks for itself. We’re seeing real, measurable impact thanks to his approach.

Avatar of Guillaume Cabane

Guillaume Cabane

General Partner, Hypergrowth

With GrowthX, AI-led growth is no longer a guessing game. Their systematic, AI-driven approach drives reliable results again and again. It’s impressive to see the impact they deliver.

Avatar of Carilu Dietrich

Carilu Dietrich

CMO & Hypergrowth Advisor

We've tried other partners, but GrowthX blew us away. Insanely responsive and fast, they deliver top-notch quality every time. Finally found a team that actually gets it.

Avatar of Luke Tubinis

Luke Tubinis

Director of Growth, Ramp

It was a huge light bulb moment for me, rethinking what was possible and how we could approach things at Homebase.

Avatar of John Waldmann

John Waldmann

CEO, Homebase

We’re scaling fast at HeyGen, and GrowthX is the only partner that can keep up without sacrificing quality. Their programmatic SEO expertise has been a game-changer for our content growth.

Avatar of Nav Singh

Nav Singh

Head of Growth, HeyGen

More testimonials

Custom plans that fit your scale

Content Workstream

Boost strategy with Content Workstream. Automated workflows and analytics for better engagement.

$ 9,000 /mo
Up to 50,000 words/month published
Hands-on strategist with track record
Dedicated managing editor
Content and keyword strategy
Fully managed end-to-end publishing
Custom Content OS & CMS Integration
Advanced AI workflows built for you
Network of vetted experts, writers & editors
Artwork and custom images included
Weekly monitoring and reporting
We work in Slack as an extension of your team

pSEO Workstream

Boost strategy with Content Workstream. Automated workflows and analytics for better engagement.

$ 9,000 /mo
Up to 1,200 pages per year
Hands-on strategist with track record
Dedicated managing editor
Content and keyword strategy
Fully managed end-to-end publishing
Custom Content OS & CMS Integration
Advanced AI workflows built for you
Network of vetted experts, writers & editors
Artwork and custom images included
Weekly monitoring and reporting
We work in Slack as an extension of your team

Custom Workstream

Unlock potential with Custom Workstream. Personalized strategies and dedicated support.

Custom
AI-powered outbound
Lifecycle & email marketing
Content repurposing
Link building campaigns
AI CRM enrichment
AI research & prospecting

Book a Call

GrowthX

Intro Call

30 minutes

Book a call with our team by selecting an available date from the calendar and we’ll walk you through the plan to boost your organic traffic and revenue via content.

FAQs

GrowthX offers a suite of AI-powered growth services, each designed to build sustainable and scalable growth engines:

  • Editorial & Content Refreshes: We provide a fully managed editorial program that delivers up to 50,000 words of high-quality content each month. This includes content strategy, expert editors, SEO optimization, and continuous performance monitoring to ensure maximum impact.
  • Programmatic SEO (pSEO): Our programmatic SEO solution scales your organic growth by generating up to 1,200 templated, SEO-optimized pages annually. This helps drive traffic and visibility with minimal manual effort, leveraging advanced AI workflows and consistent quality oversight.
  • Interview-First Long-Form Content: We create high-quality, story-driven content based on interviews with key individuals in your ecosystem. This content is transformed into compelling long-form articles and repurposed for multiple platforms, helping you establish thought leadership and boost audience engagement.
  • Cross-Format Content Repurposing: We transform anchor content like webinars, podcasts, and reports into a broad range of derivative assets—including blog posts, social snippets, and videos—ensuring your message reaches audiences across various channels, maximizing both engagement and reach.
  • AI-Powered Link Building & Content Collaboration: GrowthX uses AI to acquire high-quality backlinks from authoritative sites, boosting your domain authority and improving organic search performance. We combine targeted outreach, link-building strategies, and ongoing analysis to enhance your content's SEO value continuously.

Together, these services provide an end-to-end growth engine that combines AI efficiencies with expert insight to drive meaningful, lasting growth.

During onboarding, we dive deep into understanding your brand, audience, and unique growth challenges. We conduct a thorough analysis of your business history, market positioning, and existing content strategies to set a strong foundation. This phase is all about aligning on goals, ensuring our team knows your brand inside and out, and building the blueprint for success.

After onboarding, we kick things off with tailored strategy sessions to finalize your growth plan. We set up AI workflows, integrate our systems with yours, and create an operational framework for content production. The focus here is on getting all gears in motion—defining your content calendar, setting key milestones, and preparing for efficient execution.

Workflow and content calibration involve tailoring our processes to suit your brand's voice, objectives, and style. We collaborate closely with you to review initial drafts, gather feedback, and refine our approach. It's an iterative process where we use both expert insight and AI-powered analytics to align content with your brand, ensuring it's both impactful and authentic.

Content production begins immediately after the calibration phase. Once we've aligned on the workflows and content strategy, we start executing, often within the first few weeks of onboarding. We prioritize quick wins, so expect to see content flowing early, as we believe in building momentum from the start.

Content quality is assured through a rigorous review process that combines AI-enhanced checks and human expertise. Every piece undergoes several stages of review—from SEO and keyword optimization to stylistic edits by a managing editor. Our content specialists, along with a dedicated growth lead, ensure every piece aligns with your standards and is ready to make an impact before going live.

Your day-to-day contact will be a dedicated Growth Strategist, someone with a proven track record in driving growth and managing content programs. They'll be your point of contact, deeply involved in everything from strategy to execution, ensuring that your growth initiatives are on track. They're supported by a managing editor and a team of experts working in sync to deliver results.

Our ultimate goal is to drive real revenue for your business, but we recognize that it starts by building effective content, gaining distribution, and then converting that distribution into paying customers. We focus on optimizing controllable inputs because doing so consistently leads to the right outcomes over time. Here's how we approach each stage:

Phase 1 - Content Production

The first priority is getting a content strategy in place that scales. We focus on KPIs that ensure we're generating enough valuable content to get noticed:

  • Articles Published
  • Total Words Published
  • Pages Indexed by Search Engines
  • Keywords Ranked (early signals we're on the right track)

Phase 2 - Distribution & Reach

Once content is flowing, it's about ensuring people find and engage with it. This means nurturing and amplifying existing content to grow your audience and expand reach:

  • Organic Search Impressions
  • Organic Search Traffic (clicks, visits)
  • Average CTR (Click-Through Rate)
  • Number of Keywords Rising in Rank (top 3, 4-10, etc.)
  • Domain Authority and Referring Domains

Phase 3 - Conversion to Leads

Here, we leverage the reach we've established to create meaningful conversions. Our goal is to convert interest into real leads:

  • Visit → Subscriber / Lead Conversion
  • Conversion Rates by Offer, Page, or Topic
  • Lead Volume and Quality
  • Lead Engagement (e.g., Open Rates, Interaction Levels)

Phase 4 - Conversion to Revenue

The final step is about converting engaged leads into paying customers, making sure our content has ultimately driven business growth:

  • Lead → Meeting (or Product Signup) Conversion
  • Meeting → Sales Opportunity (or Product Activation)
  • Sales Opportunity → Closed Deal (Monetization)
  • Average Deal Size or Order Value
  • Customer Lifetime Value (LTV)

Success for us means creating a growth engine—starting with content that earns trust, building a distribution network that scales that trust, and then strategically converting that reach into tangible business outcomes. Every KPI ties back to this journey from content to conversion.

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