Context & voice
The 8 screens holding what GrowthOS knows about your company, and the order to review them in.
Context holds what GrowthOS knows about your company: what you do, the market you sit in, the buyers you write for, and how you sound. It is 8 screens, and this page is the map of them.
Every agent in the product reads these screens before it does anything. An agent is an automated worker that takes the heavy work off you: it researches your market, proposes opportunities (the pages worth writing or rewriting), writes the drafts and scores the pages you already have. Every agent stops at a proposal, so nothing publishes and nothing moves forward until you review it and decide.
Your job here is review, not setup
These screens are not blank when you arrive. Before you were given the workspace, GrowthX ran Setup Autopilot, a chain of agents that researched your company and market from public sources and drafted your context for you. What you meet is the result rather than the run.
Reading it through is worth your time, because everything downstream inherits whatever is written here, including the mistakes.
Research only finds what is public, so it misses the things you know best: how you position yourself today, the customers you actually win, and the competitors that come up on sales calls but never in search results.
Correct those and every opportunity, brief and draft that follows is built on them. Leave them and the work still arrives, sounding like any other vendor in your market.
The 8 screens
They read from each other, so working through them in this order means you do not redo anything. The last 2, Topics and AI Viz Segments, are screens you read rather than edit.
Correct what your company does, the market it sits in, what you sell and who you sell it to.
Check the buyers your content speaks to, and what each one is trying to find out.
Check the competitors your content is measured against, and add any that are missing.
Build the voice guidance every draft starts from.
Define your own categories for classifying content, such as funnel stage or product line.
Choose how your pages can be grouped in the Pages Portfolio, the list of every page on your site.
See what your market asks about, and how much of it your site answers today.
See where you are cited in AI answer engines like ChatGPT and Perplexity, and who is cited instead.
Editing works the same way on all 8 screens: your change is not saved until you click Done. The button sits at the bottom of the section, low enough that the macOS dock can cover it. No Done, no save.
A saved correction then applies going forward. Pages already drafted keep the facts they were written with until they are regenerated.
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Last updated at August 13, 2026